Twenty years in the engine room of large transformations.

Maja Wiberg is a senior leadership advisor, executive coach and transformation leader with more than 20 years of experience across pharma, MedTech and life sciences. Her work operates at the intersection of strategy, transformation, leadership development and organisational psychology.

Her experience spans enterprise transformation, strategic execution, operating model design, governance, organisational development, leadership development and executive advisory in complex, highly regulated environments. She partners closely with executive teams to build capability, navigate complexity and deliver sustainable change at scale.

Maja combines extensive business and leadership experience with a Master's degree in Organisational Psychology, complemented by advanced training in group analysis, psychodynamic coaching and Intensive Short-Term Dynamic Psychotherapy (ISTDP). This unique combination enables her to address both the structural realities of organisations and the human dynamics that ultimately shape performance, leadership and change.

Her approach is pragmatic, insightful and firmly grounded in business realities. She brings together strategic perspective, organisational understanding and psychological depth, applying them to the leadership and organisational challenges leaders face in practice.